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2014 Press Release

Trend Micro Codinsanity upon Programming Talents to Solve Big Data Challenges

Adrenaline-pumping Asia Pacific student hackathon now to include software professionals

Taipei, Taiwan, April 17,2015 – Global leader in cloud security, Trend Micro Incorporated (TYO: 4704; TSE: 4704), continues to fuel creativity and cultivate young programming talents through its annual programming contest, the Trend Micro Codinsanity 2014 Asia Pacific Programming Contest. For the first time in 15 years, the contest is now open to both working professionals and students across twelve markets in Asia-Pacific.

Trend Micro Codinsanity 2014 Asia Pacific Programming Contest builds on top of last year’s contest and challenges talent to creatively solve algorithmic challenges in big data. Today’s mobile, social, and collaborative lifestyles have transformed the way people use technology at home, at work, and everywhere in between. With the rise of big data, the challenge to secure devices, personal information, and business data has become even more complex.

Whether it is optimizing existing algorithms or formulating new algorithms, Trend Micro Codinsanity 2014 Asia Pacific Programming Contest provides the ideal test bed for contestants to think big, push boundaries and explore alternative solutions to better link data sets, refine recommendation engines or add intelligence to existing processes. The contest provides a platform to showcase innovative applications with market potential and positive social impact.

“Today, we are living in the cloud era and a data-driven world, which is reshaping the way enterprises, government agencies and individuals operate. As a company, we are approaching security with a data-centric framework. Our annual programming contest brings together like-minded individuals with the same passion to solve real-world problems in big data which will form the basis of innovation, productivity and competition," said Jenny Chang, Chief Culture Office and Co-founder, Trend Micro. “By working with students and working professionals, we gain unique perspectives and new ideas that can help us approach and tackle challenges differently. We are excited about the outcomes of this year’s contest and we welcome students and software programming talents to take part in the contest."

To help contestants prepare for Trend Micro Codinsanity 2014 Asia Pacific Programming Contest, the company is offering optional coaching services to participating teams from the time of registration to the finals. All coaches are Trend Micro experts based out China, Japan, Taiwan and the Philippines.

The winning team of Trend Micro Codinsanity 2014 Asia Pacific Programming Contest will not only receive a cash prize of USD 20,000, but will also undergo an exclusive two-month student internship program with the company. The first runner-up, second runner-up and finalist teams will receive USD 10,000, USD 6,000 and USD 2,000 respectively.

Sharing her views on the annual programming contest, Chang added: “At Trend Micro, we are committed to fostering and grooming the next generation of software programming talents. These young talents are the linchpins of our industry and will help drive innovation, continue Trend Micro’s legacy as the threat defense and cloud security expert, and achieve our vision of making the world a safe enough place to exchange digital information."

The format of this year’s contest comprises two stages, beginning with an online test and ending with an onsite final held in Taiwan. The programming languages for the contest are C/C++ and Java. Participating teams will be scored against three key criteria – accuracy, performance and speed – for the online test and the ten highest-scoring teams will embark on an all-expense paid trip to Taiwan where they will pit against one another in the finals. The judging criteria for the onsite final include creativity, completeness of solution, technicality and presentation.

Registration for Trend Micro Codinsanity 2014 Asia Pacific Programming Contest is now open for undergraduates and young professionals in China, Hong Kong, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. For more information about the contest, visit http://contest.trendmicro.com/2014/.

About Trend Micro

Trend Micro Incorporated, a global leader in security software, strives to make the world safe for exchanging digital information. Built on 25 years of experience, our solutions for consumers, businesses and governments provide layered data security to protect information on mobile devices, endpoints, gateways, servers and the cloud. Trend Micro enables the smart protection of information, with innovative security technology that is simple to deploy and manage, and fits an evolving ecosystem. All of our solutions are powered by cloud-based global threat intelligence, the Trend Micro™ Smart Protection Network™ infrastructure, and are supported by over 1,200 threat experts around the globe. For more information, visit TrendMicro.com.


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